Frequently Asked Questions

FAQ Menu

Multi Site SchoolMint Insights

FAQ Menu

Multi Site SchoolMint Insights

SchoolMint Insights

SchoolMint Insights gives districts the data they need to compete in a crowded education landscape. By combining multiple data sources, SchoolMint Insights helps you understand what parents truly want — and what actions will drive them to enroll in your schools.

Below, you’ll find answers to common questions about SchoolMint Insights.

SchoolMint Insights is a predictive enrollment analytics platform that helps districts understand what drives parent decision-making. It combines multiple data sources to reveal trends, identify unmet demand, and guide strategies that increase enrollment and strengthen fiscal sustainability.

SchoolMint Insights aggregates and analyzes data from multiple sources. Then, using predictive modeling, it pinpoints where families are choosing schools, why they’re making those choices, and what changes could drive higher enrollment.

SchoolMint Insights is built for district leaders and enrollment teams who need actionable data to guide decisions about programs, school openings or closures, and marketing investments.

Traditional analytics show what has happened. SchoolMint Insights shows what will happen if nothing changes. It’s the only analytics tool designed specifically for K-12 enrollment.

SchoolMint Insights eliminates guesswork in enrollment planning. Instead of relying on anecdotes, gut feelings, or incomplete reports, districts can use predictive data to:

  • Forecast enrollment by neighborhood or school
  • Identify which programs parents want most
  • Understand how families find and evaluate schools
  • Inform decisions about school openings, consolidations, and resource allocation

SchoolMint Insights draws from both public and proprietary data sources, including:

  • Student Information System (SIS) data
  • Website traffic and engagement metrics
  • SchoolMint’s own data
  • NCES and Niche datasets
  • Social media and parent search trends

Districts can uncover:

  • Top programs and services searched by families
  • Enrollment demand by zip code or neighborhood
  • How parents compare your schools with competitors
  • Unmet program and service needs in specific communities
  • Emerging trends affecting future enrollment

By showing where unmet demand exists and which families face limited access to programs, SchoolMint Insights helps districts design equitable school choice systems and invest resources where they’ll have the most impact.

SchoolMint Insights provides clear, visual data on current and projected enrollment trends, enabling district leaders to make evidence-based decisions about staffing, facilities, and future school openings or consolidations.

Each SchoolMint product plays a role in the enrollment journey:

  • SchoolFinder helps families discover schools.
  • SchoolMint Enroll manages applications, lotteries, and registrations.

SchoolMint Insights analyzes all of that activity (plus external data) to show you what’s working, what’s not, and what to do next.